Onward Privacy Policy

Last Modified: February 8th, 2026

Onward and its apps use all features of Google Analytics for Display Advertisers and Facebook Audience Network. This includes obtaining certain visitor cookie data, such as the source, medium, and keyword used to visit our website. Google Analytics does not store any visitor-specific data, and we will not use visitor-specific data in any way related to Facebook Ads, Google Analytics, Google Ads (formerly AdWords), or remarketing.

Onward uses remarketing with Google Ads and Facebook, and uses analytics, to display content-specific advertisements to visitors who have previously visited our site when those visitors go to other websites that have the Google Display Network implemented or use Facebook Audience Network.

Onward and other third-party vendors, including Google and Facebook, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on a visitor’s past visits to our website.

We take our users’ privacy very seriously. We believe that certain personal information should always be kept private, so we have developed restrictions around the types of ads where we do not allow remarketing. When creating remarketing lists, we cannot use any sensitive information about users. This includes information such as financial status, sexual orientation, and other sensitive categories.

As Google Ads advertisers, we are restricted from, and will not perform, the following actions:

(a) Running ads that collect Personally Identifiable Information (PII) including, but not limited to, email addresses, telephone numbers, and credit card numbers
(b) Creating a remarketing list or creating ad text that specifically targets users in ways that are outlined as “prohibited” in the categories below
Visitors can opt out of Google Analytics for Display Advertisers and opt out of customized Google Display Network ads by visiting the Ads Preferences Manager.

Definitions:
“User” means a unique instance of a browser, application, or similar technology.
“User Cookie” means the User identifier (of which a cookie is one example) associated with a User for remarketing or similar audiences.
“Remarketing Lists” means a list of User Cookies created or otherwise obtained by you and used in connection with remarketing or similar audiences.
“Similar Audiences Lists” means a list of Users created by Google based on a Remarketing List for use in connection with similar audiences.
“Properties” means properties or content on which advertisements are shown.

Devices Used With Permission
Onward may make use of the following device features with your permission:
Contacts — for the purpose of making it easier to invite others to your network.
Camera — for the purposes of populating profile photos or uploading images as part of using the Services.
Microphone — for the purposes of speech-to-text functionality.